Smartphones are outselling other phones in the US and in many parts of the world. Android is being activated on over 1,000,000 smart phones a day! They are everywhere. Just walk the streets of any city and see how many people are staring at their smartphones not paying attention to anything else. Young people especially are addicted to them.

By the end of 2012 more people will be accessing the Internet on mobile devices than from PCs! Already people spend more time on smartphones than they do on computers and televisions combined! Think about it!

The Web has gone mobile. The good ole’ website is not going to cut it anymore more!! All businesses have to create a new mobile website, an app, or both. There are over 250 Million websites out there! That’s the size of this opportunity!!

The Cost of Mobile Apps

To build an app companies have to hire or outsource development to programmers. The cost creating an app depends on complexity and can range from about $5,000 to low 6 digits. Small businesses simply can’t afford this.

If, however, apps could be generated without requiring programming skills then there are millions of small businesses that could afford to have their own apps.

That’s the market that Butterware, a white label mobile app platform for generating mobile apps, is designed to serve. With Butterware anybody can create apps that:

• publish content,
• deliver news
• take orders
• provide one touch calling and emailing
• schedule meetings
• collect customer information
• give customers GPS guided directions
• facilitate discussions with customer via a forum
• integrate social media feeds
• play YouTube videos
• and many other uses

Butterware has over all the template apps for every type of business. Users can use the white label mobile app platform templates to create totally customized (unlike our competitors) apps. The most popular are:

• Auto dealer
• Customer Service
• Law Firm
• Professional Services
• Restaurant and Bar
• Fitness Club
• Medical Practice
• Retail
• Real Estate
• and many others

Making Apps for Small Businesses is a Huge Opportunity

Many smart people have realized that even with a simple to use and fully functional white label mobile app platform like Butterware many small business people won’t use it, because they don’t think they can. Millions of small businesses need someone who can do it for them. So a reasonably computer savvy person can create a very profitable businesses utilizing Butterware to create apps for small businesses. This reminds me of the opportunity that was created when the Web became popular. Think about how many web development companies got created in the late 90′s.

What can you charge clients for a mobile app?

We see our Partners charge small businesses about $500-$1,500 for a setup fee and about $50-$100 a month to maintain and update their app. This can make for a very profitable business for someone who is motivated to find and offer the service to small businesses… They use Butterware to make mobile apps and white label them so that the apps look like they were made by them. The apps have customer’s custom branding.

I predict that the mobile app making business just like the website creation business will make many people a very nice fortune!!!

Butterware partners with motivated people who want to build their own mobile app businesses and control their own destiny. You don’t have to be a programmer or a web developer. Butterware is so easy to use that anybody can do it. We offer help in creating your first apps too so that you can earn while you learn and become more comfortable with the software. Our live support is available 12 hours per day. We pride ourselves in our level of customer service and we actually do answer our phones! So if you are interested in becoming our Partner please fill out the form at http://www.butterware.com and contact me at dan@butterware.com or see if we’ll answer and call me.

We are still facing tough economic times right now. Gas prices are high and continually getting worse, along with unemployment rates staying stagnate. Retailers are suffering, and as a result they are laying off workers to maintain profits. As a real estate agent or broker you know the housing market has also taken a hit as home values have been down for the past few years. Therefore, you know that competition is fierce. You need an edge to place you at the front of the crowd. If you are a real estate agent or broker, you need to separate yourself from the pack. Butterware is here to help you do just that.

Butterware specializes in the creation of Mobile Apps for Realtors. Why should you get a mobile app for yourself? It’s fairly simple –

1. Improve Customer Service: In two touches, your clients can have your phone number and email address ready to go. Those who have smart phones are already living a more efficient way. Everything they want to research is at their fingertips. As a realtor, you want to be easily accessed when a client has a question or concern, and an iPhone application can open another form of communication with your valued clients.

2. Distinct Advantage: It is important for you and your business to evolve with the technological advances so you stay ahead of your competition. Adding mobile marketing into your business strategy is really important because it reaches out to a target market that you could be missing out on. This marketing tool is very cost-effective and a great opportunity for your small business.

3. Loan Calculator: This special feature can be a tab added to your application. Your customers are probably concerned about the cost of a monthly mortgage payment, so this would be a great opportunity to be there for them wherever they are. You’d be helping them assess how much they can afford, without having to set up an in-person meeting.

4. Push Notifications: These are sent through your application, to those who have downloaded your app, and appear as a text message would on their phone. Think about how you currently notify your clients about new houses on the market. With an app, you can instantly send out a message to all of your clients informing them about new listings, special offers, and other informative information.

5. Attract New Customers: Think of all the people you know with smart phones. If they are like the majority of users, they spend a good amount of time searching for new and useful apps to download. By making an app for your business, you have the ability to attract new customers that you may have been missing out on.

Mobile apps for real estate agents get great results, and the agents that get them are always very happy with their decisions.  You don’t have to be a technical wizard to know how to build a mobile app for real estate on your own. You can have a company like Butterware do it for you.  With hundreds of agents in your area, you need a competitive edge. Think about it – what makes you different from the real estate agent down the street?

One of the benefits of a mobile app for real estate agents is the answer to that question. Here’s the logic behind it: when a prospective client sees your real estate mobile app, they will first think that the other agents they have met didn’t take the time to impress them by having their own apps created. This will lead the client to conclude that if you invested this effort into making yourself more presentable to them, you will extend the same effort into getting them the results they want. Another benefit of having real estate agent mobile app is that it allows you to post a list of the homes that are currently for sale. They viewed by anyone that has downloaded the mobile app.

In order to succeed as a real estate agent in today’s economic conditions, you have to use the most state-of-the-art tools that are available to you. Nothing fits this bill more than a professionally designed and developed Real Estate Agent mobile app for your business. Butterware is the best at the creation of outstanding mobile apps that are very functional and successful and most importantly won’t kill your pocket book.

Don’t hesitate to send us an email, chat, or give us a call. We always answer!

Could a mobile application help you as a lawyer catch the attention of accident victim’s right after their injury occurs? The answer is yes - the more available you are to smartphone users, the greater your chances of getting the business by an accident victim or one of their family members.

As a personal injury attorney, you deal with accident victims all the time – so you know how stressed and frustrated they can be after a serious accident. You probably do everything in your power to set their mind at ease and help them feel like you’re taking care of their problems. You can guess that they don’t have the time nor interest in struggling with a difficult website from the browser on their phone to find help, so they won’t give a clunky mobile website the time of day. However, if they had your clean and easy to navigate mobile application they would be more likely to ask for your help.

How injury victims could use a mobile phone immediately after an accident

There are several different ways that your potential clients and their families could use their mobile phones after a serious accident:

1. If they have your mobile app installed because they are a previous client or the friend or family member of a previous client, or if they got your app from your marketing materials, they could use it to report the accident and get help immediately. With a properly designed mobile app, you could provide a much-needed service to the victim.

1. If they’re involved in a wreck and sense that there is going to be a problem, they might want to look for a lawyer immediately. Some victims won’t wait to get home to their laptop or PC, which means you would stand out amongst your cometition with a strong mobile presence to capture their attention as they search for legal help on their smartphone.
2. The victim’s family members could start looking for an attorney on their smartphones while waiting for the victim to recover. If they are waiting at a family member’s house or in a hospital, they may not have their laptop or PC and will be relying on their smartphone to find the help and advice they need.

The bottom line is that the sooner you capture the attention and trust of your online visitors, the more likely you are to convert them into a client. A well-designed, targeted mobile application is an easy way to give your law firm a strong and compelling presence on the mobile web.

If you would like to see how easy and inexpensive it is to provide your clients with a beautiful mobile app go to www.butterware.com and click “Try it Free” and build your very own today.

Watch the Trend

As the market for iPhones, Androids and other smartphones has increased, so has the popularity of mobile apps. Exactly how fast is the mobile application market expected to grow? One study by Chetan Sharma Consulting concluded that by 2012, the number of mobile application downloads will reach 50 billion.

Last year, a Google executive predicted that mobile devices would become more important than desktop PCs and laptops. As you look twelve months in the future you can see that this prediction is coming true. Today, 1 in every 5 Americans uses their mobile phones to access the Internet on a daily basis.

The numbers are staggering regarding mobile devices and usage, but you might be asking yourself – how could mobile apps for lawyers be beneficial?

Top 5 Benefits of Creating a Mobile Application for Your Law Firm

Let’s look at some of the major advantages to having your own mobile application:

1. Brands your law firm. Believe it or not, you are a brand. You need to create awareness about your law practice and who you are, as an attorney. Mobile apps for Lawyers gives the opportunity to create greater visibility and strengthen your brand.
2. Gives you access to a growing market. All signs are pointing to the continuous growth of the mobile market. People rely more heavily on their smartphones than they are on their PCs and laptops. A mobile application will help you stay in front of mobile users.
3. Engages your prospects. Mobile apps for lawyers provide helpful tools and information, and you are going above and beyond for your potential clients. You are actually able to engage them.
4. Keeps you in your clients’ minds. The competition is fierce within the legal field. Your past, present and future clients are presented with countless lawyer advertisements and websites. A mobile application keeps you directly in their mind so they forget about all of the other lawyers. Think about it this way – every time someone grabs his or her mobile phone, you will be right in front of him or her.
5. It’s just really cool. How many attorneys can claim to have their very own mobile application? Not many. It is just one more way that you can stand out from the crowd of competing law firms.

There’s so much demand and need for mobile applications it only makes sense for companies to start investing in their own in-house mobile application development team rather than having to rely on another companies mobile app developers to develop mobile applications. Even though there are many mobile application development firms who can develop quality mobile applications, many high level employees believe that it is always better to do things in-house rather than outsourcing specific projects. Look for easy to use mobile With so much competition and potential in the mobile application development industry, there are often times when a company is considering developing a ground-breaking mobile application which can change the way individuals interact or conduct specific tasks and they will be much more assured knowing that the mobile application and intellectual property is staying within the company and key information is not being released to individuals who are not part of the company. It is also believed that developing mobile applications in-house will be much cheaper for the company than outsourcing the mobile application development. Yes, it is true that the up-front investment cost to train and educate individuals on mobile application development maybe high initially but in the long run, many mobile application developers and mobile application “experts” believe it will be worth the investment.

One mobile application developer recently stated the following with regards to companies now wanting to train and educate their mobile application development team in-house: “I don’t blame these companies for wanting to have their own in-house team. This industry is booming and the demand for it so much that I have a feeling there will be a time later this year or early next year when it will be difficult to even find a mobile application development team that will have the resources to take on projects because they will already be so busy with other projects they are working on. The best and most safe bet for companies to depend and rely solely on their own employees for mobile application development rather than outsourcing the mobile app development to other companies. Companies who have their own development center will also probably pay less per mobile application compared to if they continuously went to other firms to get specific mobile application projects developed”

The Mobile Application industry is certainly heading in the right direction and the fact that large corporations and companies now want to invest in their own mobile application development team says a lot about the mobile app industry and the demand for it. It is impossible to predict the future but all indications are showing that the mobile application industry and mobile application developers are on the rise and the resources/skill-set which they offer is hard to find and is quickly getting taken by other firms. If a company or corporation can create a solid mobile application development center where their mobile app developers are able to develop quality mobile applications, then they are in store for a bright future for not only the short term but also the long term.

Small business mobile apps are improving small businesses and helping them to leverage the benefits of the mobile web.  Gone are the days of traditional marketing, if you want to outreach your competitors you must opt for the latest trend on the market – mobile apps development. Mobile apps have enabled small businesses to drive their businesses at the next level. Today’s consumers have their phones with him at all times. Just sit in a Doctors office or on the Subway or anywhere for that matter and count how many people are on their phones.

Mobile web is the future of web and mobile apps are the next generation marketing phenomenon. Mobile app builders are highly popular amongst small businesses who want to enlarge their client-base and thrive their business on the internet. Small business iPhone apps are most popular amongst youth who want everything at their fingertips.  There is a large community of internet-savvy users that is fueling the demand of mobile apps.

Companies that are already working in the IT sector have entered in the field of mobile app development, a new arena of business marketing. Some of them have launched a one-of-a-kind mobile application reseller programs wherein you can customize their app design, content and logo as per your business requirement and sell it as your own app provided you need not to buy a license for it.

If you are a newbie in internet commerce or a small business owner, having a mobile app is the right tool to market your business powerfully and strategically such that it outshines your competitors. It’s a great idea to opt for a mobile app reseller program if you are looking for cheaper, quicker and powerful marketing solution.

Not all the white label solutions providers offer reliable and quality mobile app solution. So, start your search only when you have sufficient time to invest in the entire process of mobile app development. Ensure that you’re paying a reasonable price for the services of a mobile app reseller firm. Know if the reselling program can get your business started right away or not. And the company you hook up with should have the potential to give you ample space for mushrooming your business.

Opting for a right mobile app reseller program can bring lots of new opportunities to expand your business and you get all the freedom in the world to craft your own ways from their app reseller program. All in all, you need to consider several things while opting for a mobile app reseller program like its price, features of the app, the firm’s liability and reputation and its reselling terms. If you are looking for the best while label mobile app reseller program, you’re at the right place. We are the leading Mobile app builder company across the globe. To know more contact us Right Now http://www.butterware.com

Why Businesses Need Mobile Apps

Oren Michels, 09.08.10, 06:00 PM EDT

Apps harness lots of data to help companies grow.

Oren Michels

 

The concept of “mobile Web” began badly. There was a sense of progress in the technology, but the business model lagged. The early mobile Web crammed the functionality and content of websites designed for large monitors onto digital displays the size of playing cards. In effect, they tried to tape a desktop to a phone.

 

That missed the key point: With mobility, access is no longer an issue. Maybe it took high-bandwidth wireless to see, but access had become truly ubiquitous–anytime, anywhere–from devices as varied as smartphones, Blu-ray players, refrigerators and the backs of airplane seats. The business model is no longer about sticky websites, but ubiquitous brands available to constantly connected consumers looking to perform specific tasks.

 

With no need for that desktop clutter, enter the app to get the thing you need. Data-driven and laser-focused apps find the restaurant that serves paella within a 10-block radius, deliver the three-day weather forecast for your city, find the next flight out and then check you in, or provide baseball scores or the daily crossword puzzle. In short, apps grant wishes by accessing the specific corporate information available through a company’s application programming interface, or API.

 

Like other new technologies, apps and APIs enable new ways of working. The Associated Press came up with a mobile app with updates of World Cup scores; the app garnered a record number of downloads. Best Buy ( BBY - news - people ) allows app developers to draw on product specifications, details and ratings to create apps that can search TVs, laptops and GPS devices. Other apps monitor price reductions or specials, sending alerts to bargain-hunting consumers via e-mail, Twitter and other services.

 

The New York Times allows developers to work its trove of data into smaller pieces of content into Twitter feeds, spotlighting local voting records of local congressional representatives, bestseller lists for use in shopping over the iPad, even data-driven visual art based on word frequency.

 

Apps are so versatile because each app sits atop the rich set of underlying data, services or both. It is up to businesses to leverage that information well, putting the right stuff in the API. Whereas old models relied on more comprehensive compilations–an entire newspaper, a complete product catalog, the whole phone book–apps access pieces of data or functionality one relevant, contextual action at a time.

 

• Getting Big In The YouTube Age

• Why Businesses Need Mobile Apps

• Keeping Tabs On The Under-Banked

• Building A Hospital Out Of Bits And Bricks

• A Wealth Of (Visual) Information

• Data Visualization In Medicine

Successful businesses tend to make apps natural extensions to their businesses, whether it’s selling workout apparel, facilitating airline travel or providing in-home entertainment. Apps allow businesses to leverage nearly infinite resources of information and services by satisfying one highly targeted need at a time. This avoids brand confusion and builds brand strength.

 

Businesses that expose their data or services via an API provide the building blocks for developers to use in creating myriad new apps.

 

This is not a “build it and they will come” scenario, however. Attracting and working with developers involves learning. Developers are an audience, a constituency that you must learn to engage, but they are not your customers. While a consumer might be motivated by the immediate need to find a taxi, a bargain pair of sneakers or check the scores of his favorite baseball team, developers building an app for you are motivated by very different things. Sometimes money–a share of the profits or ad revenue they can get for their app in an app store. Sometimes from the notoriety of having written elegant code or built something great. What really helps developers is giving them access to your treasure trove of underlying apps and services in way that makes their job easy.

 

Do not confuse giving access with giving away control. A well-documented API with clearly articulated rules of engagement provides the basis for a win-win scenario. These rules of engagement form the basis for creating myriad micro-channels and a framework for extending the core business. Companies must learn to adapt and leverage the new opportunities in apps, which can extend their businesses, quite literally, into the hands of millions of consumers.

 

Oren Michels is CEO of Mashery.

Summary: More adults are downloading and using mobiles applications downloaded to their smartphone or tablet.

Small business owners are an incredibly diverse group of people who know a lot about their chosen fields. Slightly less than half of all small businesses have more than one owner, and sixty percent of small business owners have worked in their industry for more than 20 years. That’s a lot of total combined experience. These owners are always looking for new ways to connect to their customers and clients and grow their businesses. Here are some great facts about small business and marketing:

About 63 percent of small businesses find that social media is a good way to increase customer loyalty, and 27 percent plan to increase their investment in social media. When it comes to the impact of social media, 40 percent of small businesses find it helpful for customer reviews, 30 percent find useful for correcting problems brought up by customers, 18 percent find that it gives them a chance to defend against negative publicity, and only 5 percent feel that social media has hurt their image more than helped. If used correctly, it’s clear that social media generally has an overall positive effect on small businesses. And that the best way for your small business to connect with your costumers via social media is through mobile marketing!

If your small business is one of the 52 percent that plan to increase their SEO budget, it’s important to make the most of your investment by implementing a sound small business SEO plan. You can do that with the assistance of an SEO company with lots of experience in managing successful small business SEO campaigns.