How can law firms leverage mobile apps in the minutes, hours, days after an accident?
Could a mobile application help you as a lawyer catch the attention of accident victim’s right after their injury occurs? The answer is yes - the more available you are to smartphone users, the greater your chances of getting the business by an accident victim or one of their family members.
As a personal injury attorney, you deal with accident victims all the time – so you know how stressed and frustrated they can be after a serious accident. You probably do everything in your power to set their mind at ease and help them feel like you’re taking care of their problems. You can guess that they don’t have the time nor interest in struggling with a difficult website from the browser on their phone to find help, so they won’t give a clunky mobile website the time of day. However, if they had your clean and easy to navigate mobile application they would be more likely to ask for your help.
How injury victims could use a mobile phone immediately after an accident
There are several different ways that your potential clients and their families could use their mobile phones after a serious accident:
- If they have your mobile app installed because they are a previous client or the friend or family member of a previous client, or if they got your app from your marketing materials, they could use it to report the accident and get help immediately. With a properly designed mobile app, you could provide a much-needed service to the victim.
- If they’re involved in a wreck and sense that there is going to be a problem, they might want to look for a lawyer immediately. Some victims won’t wait to get home to their laptop or PC, which means you would stand out amongst your cometition with a strong mobile presence to capture their attention as they search for legal help on their smartphone.
- The victim’s family members could start looking for an attorney on their smartphones while waiting for the victim to recover. If they are waiting at a family member’s house or in a hospital, they may not have their laptop or PC and will be relying on their smartphone to find the help and advice they need.
The bottom line is that the sooner you capture the attention and trust of your online visitors, the more likely you are to convert them into a client. A well-designed, targeted mobile application is an easy way to give your law firm a strong and compelling presence on the mobile web.
If you would like to see how easy and inexpensive it is to provide your clients with a beautiful mobile app go to www.butterware.com and click “Try it Free” and build your very own today.